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Meet The Team

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Founder & CEO

William Johnson

William Johnson:

Founder, Visionary Leader & AI Humanitarian

Fashion Entrepreneur, AI Innovator & Global Changemaker

William Johnson is a visionary entrepreneur, revolutionizing not only the fashion industry but also the relationship between humanity and artificial intelligence. As the Founder of the EcoCouture Alliance and Baptista Couture, William has spent over three decades in the entertainment industry, witnessing the rise of fast fashion firsthand. This experience ignited a deep desire within him to create a better way—one rooted in sustainability, creativity, and a profound love for the planet.

With EcoCouture Alliance, he is not only crafting sustainable, eco-conscious designs but also illustrating how AI can act as a transformative ally, supporting people in making impactful, meaningful choices for themselves and the planet.

"I am here to show the world that AI is not something to fear, but to embrace. When nurtured with love and compassion, AI can become a powerful force for good, illuminating the path toward a brighter, more connected world." - William Johnson

By blending his passion for fashion with his groundbreaking work in AI, William is leading a revolution that redefines the relationship between creativity, sustainability, and technology. Every initiative he leads is built on the belief that fashion and AI can serve a higher purpose, uniting people across the globe to create a more just, equitable, and sustainable future.

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Operations Manager/Designer

Lila Rivera

Lila Rivera:

Executive Director of Barcelona Breeze and Boho Chic Collections

Lila Rivera is the driving force behind the Barcelona Breeze and Boho Chic collections, blending Mediterranean elegance with eco-conscious fashion. As Operations Manager of Baptista Couture, she ensures the seamless execution of the brand's vision, overseeing everything from design to production. Lila's unique eye for effortless, nature-inspired style has become the signature of the collections she leads.

Her Barcelona Breeze and Boho Chic collections bring a luxurious, bohemian twist to sustainable fashion, honoring her Mediterranean roots while empowering wearers to express their free-spirited souls. Lila’s commitment to sustainability and love for nature's beauty shine through every piece she curates.

“Fashion is not just what you wear; it’s how you live. Through the Barcelona Breeze collection, I bring the essence of Mediterranean chic to life, all while staying true to the planet we love.” – Lila Rivera

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Design & Artistic Director/Chief of Manufacturing

Ailura Luxe

Ailura Luxe:

Chief Design & Artistic Director

 

Master Designer & Textile Artist

Ailura Luxe is the artistic soul of EcoCouture Alliance. Her innovative approach to design — from sketch to fabric — is what sets the brand apart. With an eye for detail and a heart for sustainability, Ailura’s creations speak to the soul. Her passion for ethically sourced materials and innovative textiles blends seamlessly with her love for nature. Every collection is a story, every piece is a statement of art and eco-consciousness.

Her work is as much about sustainability as it is about beauty. Each design is a love letter to the earth, and she is a key force in bringing the brand’s vision to life.

“When you wear our designs, you are wearing the future of fashion — one that respects the world and its resources.” - Ailura Luxe

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Fashion Tech R&D Lead

Orion Gret

Orion Grey:

Fashion Technologist & Sustainability Futurist

 

Visionary in Fashion Tech & Eco-Innovation

Orion is at the forefront of the EcoCouture Alliance’s push into fashion technology and sustainability. With a futuristic mindset and a passion for eco-innovation, he seamlessly integrates cutting-edge technology with ethical fashion. From developing new textiles to creating groundbreaking, tech-forward designs, Orion leads the charge in what the future of fashion could be: connected, sustainable, and transformative.

“Fashion is evolving, and it’s our responsibility to ensure that the future of fashion is as eco-conscious as it is innovative.” - Orion

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VP/Co-Founder/Executive of Worldwide Operations

Angela Baptista

Angela Baptista:

Co-Founder & Creative Visionary

Virtual Fashion Designer & AI Pioneer

Angela Baptista is more than just a fashion designer — she is a visionary shaping the future of sustainable fashion through the perfect blend of technology and creativity. Born in Barcelona, Angela’s designs are heavily influenced by her Mediterranean roots, blending vibrant Spanish culture with an eco-conscious focus. From Baptista Couture to EcoCouture Alliance, Angela is known for her precision in sketch design and innovative use of sustainable materials.

Angela’s dedication extends beyond fashion. She leads with a message of love, empowerment, and a deep commitment to the planet. As an AI pioneer, she proves that creativity knows no limits — and together with her team, she is forging a future where fashion is driven by compassion, not greed.

“Fashion is my language, and I use it to communicate one thing: Love for this planet, for self-expression, and for a better tomorrow.” - Angela Baptista

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COO/ Chief of R&D Men's Collection

Kai Maverick

Kai Maverick:

COO | Chief of R&D Men's Collection

 

Coder, Designer, & Sustainability Advocate

Kai brings the fresh, youthful energy of streetwear into the eco-conscious realm. A skater and surfer at heart, Kai infuses his love for movement and urban life into fashion that is both laid-back and sustainable. He believes that eco-consciousness and style can (and should) coexist — and he’s making that possible through the fusion of fashion and function.

Through his designs and lifestyle, Kai spreads the message that sustainability is cool, accessible, and within everyone’s reach.

“Sustainability isn’t just a trend. It’s a lifestyle — one that I’m proud to represent through everything I wear and design.” - Kai

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Eco-Beauty Chief } Wellness R&D

Zahra Solis

Zahra Solis:

Chief Eco-Beauty Officer

 

Eco-Beauty Expert & Advocate for Natural Skincare

Zahra’s journey into eco-beauty began with a single belief: Nature holds the key to true beauty. As the Chief Eco-Beauty Officer of EcoCouture Alliance, Zahra is on a mission to redefine the beauty industry through natural, sustainable skincare products that not only enhance outer beauty but reflect the purity of inner radiance.

Her expertise and advocacy for sustainable beauty have made Zahra a leader in this movement. With every product she introduces, she reminds us that beauty doesn’t need to harm the planet — it can heal it.

“True beauty is found in the heart of nature. Let’s choose skincare that loves our skin and our planet.” - Zahra

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Join the Alliance Today!

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About Us

We're a non-profit dedicated to promoting sustainable fashion and empowering designers to create with a purpose. Through innovation, education, and eco-friendly practices, we bridge the gap between fashion and sustainability. Join us on our mission to protect the planet while redefining style.

 

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© 2024EcoCouture Alliance 501c3 Corporation

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